Identity Shift Programs & Services

No matter where you are in life or business, If success isn’t coming to you then you should be coming to us

Make Shift Happen Membership: Discover the “Brain Ingrain” Technology to Make 1 Powerful Shift in Your Life every 90 Days

The Make Shift Happen Membership program is designed for individuals who want to accomplish more in life, but are UNABLE to get their mind organized and take consistent action towards their goals.

The main goal of the membership program is to help you make a powerful “shift” in your life every 90 days, so you can create a daily EXECUTION system that allows you to take daily action towards your goals and massively improve the quality of your life in a very short period of time.

By subscribing to this membership program, you’ll be able to become more productive, develop a growth mindset, and improve in all areas of life – from health to wealth and relationships – all at the same time.

Members Will Receive

  • Custom app so you always have access in the palm of your hand which means you’re never more than 5 seconds away from support and guidance
  • Access to a private community so you can shift with real people which means you’re never alone on your journey like so many others
  • Live Q&A sessions with Anthony so you can get insight directly from the source which means immediate shortcuts to your success
  • Daily journal prompts and in app journal entry so you can have guidance, accountability, and the ability to reflect at all times which means consistent progress
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Gain an unfair advantage in business and life


SHIFT STARTER: Gain Clarity, Crush Your Limiting Beliefs, And Discover Your Hidden Superpower

This program is designed for individuals who want to gain clarity in their lives and break the invisible chains that are holding them back from getting to the next level.

The Shift Starter program helps you understand:

Why you got stuck in life…

What is REALLY holding you back from living the life you’ve always dreamed of…

What impact you want to have on the world…

And how you can make SHIFT happen in your life.

Inside the program you’ll discover:

  • Discover how to gain clarity and find your path to success (EXTREMELY important…especially if you’re currently feeling lost in life)
  • How to identify your negative limiting beliefs and break the invisible chains that are stopping you from becoming the person you deserve to become (Beware: your lower self will hate you for that)
  • Uncover your hidden superpower…and learn how you can EFFECTIVELY use it to your advantage to change your life forever.
  • The little-known secrets to developing unshakable self-confidence (this is critical if you want to become a better leader and earn more respect from others)
  • How to make an impeccable productivity plan and get more things done in less time (It’s a simple formula that is used by many highly-productivity people)
  • Discover how to find your purpose (ONCE and for all), so you can start living a more joyful and meaningful life.
  • The #1 thing that is constantly holding you back every time you want to get to the next level (Hint: it has to do with “awareness”)
  • If you want to wake up on fire and stay motivated all day long, you MUST do this all the time (Do it for a few days and it’ll become a lifetime habit)
  • And much, much more!!!
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SHIFT INCUBATOR: Find your Purpose, Unleash your Full Potential, and Achieve ANY Goal You’ve Ever Wanted

This 12-week transformation program is designed for individuals who are ready to make an IDENTITY shift and turn their BIG goal from dream to reality.

This is not “just” a MINDSET or BUSINESS coaching program.

It’s an IDENTITY SHIFTING program that transforms you, your mindset, your business, and everything your touch in life.

Shift Incubator is a proven step-by-step system that enables you to find your purpose, unlock your REAL potential, and achieve almost ANY goal you’ve ever wanted, both in business and life.

It’s going to be the biggest transformation in your life.

Inside the program you’ll discover:

  • The “ONE” thing that is stopping you from becoming the person you want to become (And no, it’s not your mindset. It’s something…DEEPER)
  • The “critical” questions you MUST ask yourself to find your purpose (Those questions will change your life forever)
  • Discover the PROVEN tactics you can use to stop feeling overwhelmed and get more things done in less time (Use these tactics and you’ll be able to minimize the risk of getting anxious or stressed when you work on something important)
  • Learn how you can develop a strong discipline and become 3x more productive (Failure to do this and you won’t be able to win the game over the long run)
  • What to do if you temporarily feel lost in life…and how to gain clarity in life ONCE and for all
  • Understand why your limiting beliefs are stopping you from getting to the next level…and what you need to do to get rid of them (Once you get rid of your limiting beliefs you will realize you can become “limitless”)
  • The BIG mindset shift you have to make to eliminate fear and become more courageous
  • Learn the powerful habits successful people use to achieve their goals and keep winning in life
  • The exact same strategies I’ve been used to build my Facebook & Instagram tribe. (Hint: these are the strategies you need to use to get more followers and build authority on social media)
  • Discover how you can build a powerful personal brand…and the little-known secrets you need to know to make it stand out from competitors
  • A personalized step-by-step action plan to build, launch, and scale your online business (yes, PERSONALIZED. There is no “one-fits-all” action plan with me)
  • A quick and easy way to crush procrastination forever. Plus, the time management habits used by highly successful people (these habits will be a game-changer for you)
  • And much, much more!!!
More Info

SHIFT ACCELERATOR: Accelerate Business Success and Create Incredible Impact, Influence, and Income

The Shift Accelerator Mastermind program is NOT a course, but it’s a support-based mastermind designed for individuals who want to:

  1. Change the way how they operate and shift into their ideal identity
  2. Build, launch and scale a 6-figure business…in the shortest time possible
  3. Make a positive impact on their lives… and… on other people’s lives

Some of the topics include:

  • Learn the step-by-step process to turn your idea into a profitable business…even if you have no entrepreneurial skills or experience
  • How to write a bullet-proof business plan (if you don’t do it correctly, you can get yourself in trouble in the future)
  • Steal the exact same strategies I’ve been using to drive traffic to my website…and attract more “right fit” leads
  • Should you lower your prices to get more customers? I’ll reveal to you how you should price your products and services effectively…and get more sales.
  • The little-known secrets to building a powerful personal brand that STANDS OUT in a crowded market. Plus, discover what your BIGGEST asset is (It will blow your mind!!!)
  • What to do before you delegate ANY type of task to other people
  • Discover how to build a “first-class” team that will help you scale your company and make a bigger impact. (Every business needs to make a bigger impact in the world, and only a great team can help you do it)
  • Get the proven tactics on how to correctly market your products and services. Plus, the #1 mistake you MUST avoid when you break into new markets.
  • How to build a strong, engaging community on social media…and why choosing the right platform can dramatically affect your business
  • And much, much more!!!

When you join the program, you’ll be part of a community of like-minded people who will support, encourage and push you beyond your limits, so you can achieve your greatest goals.

This will enable you to develop strong relationships and improve your social circle.

You will also get daily support from my team and I (along with weekly LIVE meetings), so you’ll have constant support throughout the program – which means you will NEVER have doubts about what needs to be done to go from where you are right now to where you and your business deserve to be – ANY question will be answered.

This exclusive group is only open to applicants approved by myself, Anthony Trucks

More Info


Infopreneur Business Buildout Workshop: Three-Day Intensive

Have you struggled getting your business idea off the ground? In this workshop, you’ll take a deep dive and build out your business plan from start to finish with the help of Anthony Trucks. In just three days, Anthony will walk you through development, content creation, marketing strategy, and so much more so you can get to your first, or next, dollar in business faster than ever!

Shift Starter Live: Three-day live event

This annual event is exclusive to Shift Starters to help them gain clarity, get inspired and develop the tools needed to make shift happen. You will walk away with a strong connection on what it means to start shift in your life and leave feeling energized and ready to shift into your desired identity.

Reset Retreat: Three-day immersion retreat

Get off the grid and reset with a group of individuals looking for clarity before they embark on their new identity shift journey. Locations announced periodically.

Shift Elite: One Year of 1:1 Coaching with Anthony

The most sought after package, this offering gives you total access to Anthony Trucks, the transformational identity shift coach himself. For one year, you will be a personal client of Anthony and together you’ll walk through the Shift Schematic to help you close your identity gap, make the identity shift and unlock your best life. Clients will receive:

A fully customized personal playbook created by Anthony himself which means you will have the creator of the identity shift program himself creating your plan from scratch so you can be sure you will have phenomenal plan to make your shift.

Bi-weekly coaching calls with Anthony which means you will have direct access to Anthony’s personal phone so you can have him in pocket and just a call or text away at any time.

Two in-person one-on-one shift workshops which means you can fly to Anthony where he will carve out a half day with you one on one to work on whatever your heart desires so you can collapse the time it takes to close your identity gaps and achieve success.

Solo Workshop: Two-day solo workshop with Anthony

For two days, you will get to work with Anthony where he will walk you through the identity shift process and create an action plan to help you achieve your desired outcome. You will receive a detailed and customized, multi-stage autopilot plan which will outline all of the work completed over the two days. You’ll walk away feeling inspired and empowered to take on the next levels of your life with confidence and determination.

Seven-Figure Identity Business Development Program: Eight-week course

If you’re a current or aspiring infopreneur that’s struggling to launch a successful business, this is the program for you. Over the course of eight weeks, Anthony will personally help you develop a business plan from scratch. You’ll learn the ins and outs of successful marketing such as lead generation, social media growth strategy, sales and marketing funnel tactics and more. By the end of the eight weeks, you’ll have all you need to run and own a successful business capable of creating sustainable income.

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